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2025 Pricing for Profitable Growth Outlook Results
Pricing is a critical lever for driving growth and profitability. The 2025 Pricing for Profitable Growth Outlook by Vendavo and Experis, surveyed 300 C-suite executives from the manufacturing and distribution industries across the US and Europe to uncover key strategies and insights for pricing in the coming year.
2025 Pricing for Profitable Growth Outlook Results
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Meet the Experts
Maureen Roderick
Director – Pricing Practice Delivery, Experis
With over 20+ years of ERP and related systems project management, functional and technical experience Maureen is a leader in managing and building IT business solutions. Focusing on project management, business re-engineering, strategic business planning and communications between business process stakeholders & IT. She has directed teams in development of implementation tools, methodologies and strategies, and assisted business process owners in planning business initiatives, with emphasis on long term strategies, objectives, processes, resources and constraints. Maureen has been responsible for managing project scope, budgets, resources, ROI and project cost control. She has served as liaison between business units and corporate IT, ensuring that technical solutions meet business unit needs and are properly implemented within existing constraints.
Paul Sansom
Business Consultant, Vendavo
Paul Sansom is a Denver-based Business Consultant focused on understanding market challenges, building business cases, and driving business value and outcomes for Vendavo customers. Paul has a wide range of expertise in business development, forensic market analysis, CRM management, marketing communications, field engineering, and corporate business strategy. Prior to joining Vendavo, Paul led the Business Intelligence group at TRC Companies. He has also worked for KBR, EMS, and Kiewit in various market analyst and business development roles. Paul received his Bachelors in Management with an emphasis in Marketing from Georgia Tech Scheller College of Business, and hold a Business Analytics Certificate from The Wharton School.
