INDUSTRY BRIEF
Navigating Pricing, Rebate & Revenue Complexity in Pharmaceutical Distribution
Discover how to navigate pharma revenue complexity, the role of rebates and how to develop a results-driven pricing programÂ
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Embracing Complexity in Pharmaceutical Distribution
The pharmaceutical industry is made up of numerous players all working together to get medications to patients including manufacturers, wholesalers, pharmacies, and payers (Pharmacy Benefit Managers, PBMs, Insurers).
Understanding the revenue complexities across this supply chain and what an optimized, well-integrated, results-driven pricing and incentive management program can do for profitability is key to successfully navigating the pharmaceutical distribution industry.
You know it’s much more expensive to acquire new customers than it is to retain existing customers. However, identifying whitespace sales opportunities across a customer portfolio can be complex and time-consuming. As a result, sales teams frequently miss out on easy revenue opportunities.
Watch this webinar, and learn how sales optimizer can help you harness the power of AI to recommend the right products to the right customers, all right in your existing CPQ or CRM. We also talk about strategies to make cross-sell and upsell actionable, and how you can do all of this without the need for data scientists.
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Pharmaceutical companies face unique challenges when it comes to pricing their products. They must navigate a complex web of regulations and stakeholders, from government agencies to insurance companies and healthcare providers. To succeed, they need to have a deep understanding of the market and be able to adapt quickly to changing conditions.
