Don Padfield

  • VP Global Partnerships

    Vendavo Expands Partner Program and Hires New Vice President of Global Partnerships and Alliances, Matthew Kenneally 

    Vendavo announces addition of Vice President of Global Partnerships and Alliances, Matthew Kenneally to lead their growing partner program.  

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  • Which Pricing Model Should You Use

    Which Pricing Model Should You Use? New Research Identifies Trends Amid Market Volatility  

    Resilience and agility are two key characteristics for navigating volatility. The value-based pricing model is one way organizations are getting there, according to research…

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  • Using Analytics to Make Fact Priced Changes

    A Better Pricing Process Requires a Better Analytics Framework 

    Analytics are key to the pricing process. Kalle Aerrikala, Business Consultant at Vendavo unpacks price-volume-mix analysis and outlines how to use analytics to make…

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  • Press Release - Copperberg and Vendavo Report

    Vendavo Reveals Fewer Manufacturers Benefitted from Aftermarket Services in 2022 

    The 4th Annual Aftermarket Benchmark Study from Vendavo & Copperberg Identifies Manufacturers’ Aftermarket Regression and 2023 Growth Prospects

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  • How Organizations Price - Pricing Survey Reveals New Shifts

    How Organizations Price: 2023 Pricing Excellence Report Reveals New Shifts

    Vendavo and Copperberg’s 2023 Pricing Excellence Report and Outlook 2023 found the importance of pricing management has grown considerably. Mitch Lee analyzes the results…

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  • How Vendavo Intelligent CPQ Helps Customers Maximize Profits and Improve Experiences

    Configure, price, quote solutions support teams in quoting products faster and more accurately. See how Vendavo customers are driving success with Intelligent CPQ.

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  • Why Vendavo Made Market Medium Part of Its Team

    Through the acquisition, Vendavo considered all aspects of both teams – people, processes, and technology.

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  • Gartner Press Release Header

    Vendavo Named a Visionary in 2022 Gartner® Magic Quadrant™ for Configure, Price and Quote (CPQ)  

    Vendavo has been named a Visionary in CPQ in the 2022 Gartner® Magic Quadrant™ for Configure, Price and Quote Application Suites.

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  • How to Set Prices Using Product Market and Price Structures

    How to Set Prices Using Product, Market, and Price Structures 

    Setting the right price is tricky. Discover how to optimally set prices using B2B product, market, and price structures.

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