PLAYBOOK

Pricing for Tariffs Playbook

What this playbook covers

  • Review Recent Performance – Understand how past pricing shifts impacted your industry and what lessons can be applied today.
  • Gather Data – Get the right information to assess your tariff exposure and make informed pricing decisions.
  • Run the Numbers – Model the financial impact of tariffs on your cost structure and determine how much to adjust prices.
  • Signal Temporary – Communicate price changes in a way that maintains customer trust and flexibility for future adjustments.
Pricing for Tariffs Preview

Get Your Playbook

Policies are going to appear at the drop of a hat and disappear just as quickly. That capability to move fast will be worth a lot.

Hear how experts respond to tariffs

Dan Cakora shares how margins impact your bottom line and strategies to offset their effects with cleaver pricing strategies.